Role of mass media in indian

Image of Ardhanarishvara However, in a religious cosmology like Hinduismwhich prominently features female and androgynous deities, some gender transgression is allowed. This group is known as the hijrasand has a long tradition of performing in important rituals, such as the birth of sons and weddings. Despite this allowance for transgression, Hindu cultural traditions portray women in contradictory ways.

Role of mass media in indian

Essay on the role and ethics of Mass Media in India Article shared by Mass media has a prominent role to play in modern society.

Role of Media in Indian Politics August 2, Media plays an important role in politics as it influences public opinion and helps define and take up the issues. Group housing. A third type of domestic architecture accommodates the group rather than the unit and is therefore public as well as private. It is familiar through the widespread development of mass housing in the modern world, in which individuals or families find living space either in multiple dwellings or in single units produced in quantity. Group housing is produced by many kinds of. Status and Role. The term has two sociological uses: 1. R. Linton () defined status simply as a position in a social system, such as child or parent.

It can bring about radical changes and improve social situation as it influences our social, civil, cultural, political, economic and aesthetic outlook. Modernization has converted media into an indispensable feature of human activity.

Status and Role, Basic Concepts of Sociology Guide

However, factors like age, education, economic condition, personal needs and availability of proper components decide the quantum and frequency of media use. This is evident from the fact that most media centres are located in urban areas.

Role of mass media in indian

The majority of consumers of media products are also concentrated in and around cities and towns. The greater the use, the higher will be the level of education. As social beings, humans are sustained by mutual interactions, exchange of ideas, information and views with the fellow beings.

Illiteracy, which is nothing but absence of education and information is a stumbling block for any aspect of development-social, economic, political, cultural and even spiritual.

Media has become the harbinger of development through the removal of these roadblocks and the provision of information and knowledge. In a democratic country like India, the ultimate power lies with the people. But a democratic society needs vigilant and informed people who are able to see through the gimmicks of political parties and politicians.

Media creates such valuable citizens. Besides, media has done much good to society by exposing various scams, scandals, frauds, embezzlements and many other cases of corruption leading to initiation of enquiries and other processes of prosecution against the perpetrators of these crimes.

History is witness that press has been instrumental in putting an end to atrocities and bringing the downfall of ruthless dictators. In India, vernacular press did the job of uniting people against the oppressive British rule and triggered its end in the country.

However, media too suffers from some pitfalls, growing consumerism and materialism have adversely impacted our media.

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The partisan attitude, sectarian outlook and biased individualism in some sections of media are a testimony that media too is susceptible to harmful influences. Often, in fierce rivalries, ethics of journalism are thrown out of the window to settle old scores.

Running after opportunistic gains is another malady our media suffers from. The incidents of throwing are against the ethics of media.

Architectural types

Deliberately creating sensational stuff to attract with reality- is another tactic that media must avoid.The Role and Influence of Mass Media Mass media is communication—whether written, broadcast, or spoken—that reaches a large audience. This includes television, radio, advertising, movies, the Internet, newspapers, magazines, and so forth.

Information technology is defined as any equipment or interconnected system or subsystem of equipment that is used in the acquisition, storage, manipulation, management, movement, control, display, switching, interchange, transmission, telecommunications, or reception of data or information.

A gender role, also known as a sex role, is a social role encompassing a range of behaviors and attitudes that are generally considered acceptable, appropriate, or desirable for people based on their actual or perceived sex or sexuality.

Gender roles are usually centered on conceptions of femininity and masculinity, although there are exceptions and variations.

IMPORTANCE OF MEDIA IN SOCIAL AWARENESS The media has got a vital role in molding a good society to develop our lifestyle and move it on the right path, because it always try to side with the truth and relevant factor. Mass Media Plays A Crucial Role In Influencing People’s Mind It is quite evident to all of us that the mass media has become an essential part of everyone’s life.

Rather, the media plays a constructive role in today’s society – from increasing public awareness to collecting views, information, and also the attitude of the people towards.

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